Integrated Creative Lead

Integrated Creative Lead

Reference: 4160

Salary: £52,305 per annum

Contract type: 12 months fixed term contract

Contract details: Maternity cover

Location: City Hall/Union Street

Application closing date: 27 May 2026 at 23:59:00

Interview date: w/c 1 June 2026 (may be subject to change)

Strategy and Communications

Strategy and Communications sits at the centre of the organisation, bringing together several teams with organisation-wide remits and mutual collaboration opportunities. The work of the directorate's teams includes delivery of major events, designing and leading public affairs or marketing campaigns, providing data, evidence and analysis, leading cross-organisational programmes, to making sure we plan for and can respond to emerging events or emergencies in our city.

About the team

The Creative team is a small team that sits within the External Relations Unit at City Hall. They look after the Mayor of London and London brands to make sure all public facing design work has a consistent look and feel. The team works closely with the Marketing Campaigns team to translate marketing strategy into compelling content by coming up with and developing creative concepts for high profile campaigns that resonates with our London audience.

About the role

You'll be working across high profile marketing campaigns from tackling the city's housing crisis to sharing good news stories about London, the ideas produced can make a tangible difference to Londoners' lives.

We're looking for someone with a strong grasp of conceptual thinking, who can come up with great ideas that truly resonate with Londoners.

This is your chance to help shape and develop integrated marketing campaigns at the heart of London's government.

You'll bring:

• A passion for great design.
• Experience as an integrated creative lead / senior creative (in-house or agency).
• A great portfolio showing a variety of creative projects.

We work across everything from digital (static and animation, social media and video to print and OOH. That means we'd like you to be skilled in a range of channels. You'll also enjoy coming up with and developing fresh creative concepts.

You'll be a good speaker too. Someone who's a dab hand at pitching and presenting work to our stakeholders.

You'll report to the Creative Services Manager and will manage our team apprentice. As such, we'd like you to be a strong leader. Someone who can inspire, guide and mentor.

What your day will look like

On any given day you could be:

• Researching ideas for campaign creatives.
• Preparing mood boards and scamping ideas.
• Developing a creative route into final artwork.
• Providing finished artwork in an array of different mediums (different file formats and sizes depending on the media channel).
• scoping locations, procuring props and choosing cast/volunteers.
• Image research for projects using stock photography.
• Working with suppliers, production companies, creative agencies, freelancers, printers.

Skills, knowledge and experience

To be considered for the role you must meet the following essential criteria:

• Substantial experience developing and delivering creative ideas for digital (including static and animated screens and social posts and video) as well as for print.
• Substantial experience of working as part of a small team working in a studio (agency or in-house setting) and be comfortable presenting your work to key stakeholders.
• Fluency in Adobe CC Indesign, Illustrator, Photoshop, Acrobat and After Effects.
• Experience and understanding of different media formats - e.g. social media channels, digital adverts, video, animation.
• Experience in briefing photographers and production agencies for campaigns as well as working with other external suppliers.
• Knowledge and experience of designing accessible digital and print materials.

How to apply

If you would like to apply for the role you will need to submit the following:

• Upload an up-to-date CV as well as a Personal statement (maximum of 1500 words) by clicking on the apply button. Please ensure you address how you demonstrate the essential criteria outlined above in the advert in your statement.
• Submit a portfolio of work examples by sending a link or PDF to

In your submission, please include at least one multi-channel campaign (featuring animation), a social media campaign (with animation), and any additional work you are proud of. Note: Please ensure files are marked with your full name and the job title. PDF attachments must not exceed 10MB.

Please ensure your CV and Personal Statement have a maximum file size of 1.5MB each and upload your Personal Statement to the 'CV and Cover Letters' section' of the form, ensuring you address the technical requirements and competencies in your Personal Statement.

Word or PDF format preferred and do not include any photographs or images. Please ensure your CV and Personal Statement are saved with the job reference number as part of the naming convention (E.g., "CV - applicant name - 012345)

As part of GLA's continuing commitment to be an inclusive and equal opportunity employer we will be removing personal identifiable information from CVs and Personal Statements that could cause discrimination.

We may close this advert early if we receive a high volume of suitable applications.

If you have questions about the role

If you wish to talk to someone about the role, the hiring manager Vivienne Lang would be happy to speak to you. Please contact them at

If you have any questions about the recruitment process, contact the who support the GLA with recruitment.

Equality, diversity and inclusion

London's diversity is its biggest asset, and we strive to ensure our workforce reflects London's diversity at all levels. We welcome applications from everyone regardless of age, gender, gender identity, gender expression, ethnicity, sexual orientation, faith or disability.

We particularly encourage applications from Black, Asian and Minority ethnic candidates and disabled candidates who are currently underrepresented in our workforce.

We are committed to being an inclusive employer and we are happy to consider flexible working arrangements. We would welcome applications from candidates who are seeking part time work as this role is open to job share.

Please note we are a Disability Confident Employer so for candidates who wish to be considered under the scheme and meet the essential criteria, they will automatically be invited to interview. Please note, should you require any adjustments through the process, we will accommodate as much as possible. Please contact the recruitment team for further information if required.

Benefits

GLA staff are hybrid working up to 3 days a week in our offices and remotely depending on their role. As part of this, you will need to split your time between home working and coming into the office.

In addition to a good salary package, you will be paid every four weeks, providing frequent salary payments. We also offer an attractive range of benefits including 30 days' annual leave, interest free season ticket loan, interest free bicycle loan and a career average pension scheme.