Internal Sales Executive - Fitted Furniture London Hybrid Working

Internal Sales Executive - Fitted Furniture

London Hybrid Working Full-Time

£30,000-£38,000 basic salary + commission OTE £40,000-£50,000+

We are working with a London-based development and construction contractor with an established specialist fitted furniture division, delivering high-quality bespoke and fitted furniture solutions across both the commercial and domestic sectors.

As the business continues to grow, they are looking for an ambitious and commercially focused Internal Sales Executive to join the team and play a key role in generating new opportunities, converting enquiries and increasing the division's sales pipeline and workload.

This is an excellent opportunity for someone with experience in furniture, fitted furniture, kitchens, bedrooms, interiors, construction, home improvement or a similar sector who enjoys dealing with customers and has a strong sales mentality.

The Role

Working as part of the fitted furniture division, you will be responsible for managing incoming enquiries, proactively generating new leads and converting opportunities into appointments for the design team.

You will be the first point of contact for many prospective customers, understanding their requirements, qualifying opportunities and ensuring that genuine sales prospects are progressed efficiently.

A key objective of the role will be to increase the number of qualified appointments and ultimately generate additional sales and workload for the fitted furniture division.

Key Responsibilities

• Respond promptly and professionally to incoming enquiries generated through the company's various marketing channels and platforms.
• Proactively follow up enquiries by telephone, email and other communication channels.
• Generate new sales leads and identify opportunities within the domestic and commercial markets.
• Qualify potential customers, understand their requirements and establish project scope, budget and timescales.
• Build strong relationships with prospective customers and maintain regular follow-up throughout the sales process.
• Book appointments for the company's furniture designers to visit clients and undertake site surveys and measurements.
• Ensure appointments are properly qualified and that designers have all relevant information before attending.
• Follow up designer appointments and quotations to help convert opportunities into confirmed orders.
• Maintain accurate records of leads, enquiries, appointments and sales activity within the company's CRM system.
• Work closely with designers, project managers and the wider sales team to ensure a smooth customer journey.
• Monitor and follow up dormant or previously quoted opportunities to maximise conversion.
• Contribute ideas to improve lead generation, enquiry handling and conversion rates.
• Meet agreed sales and appointment targets and actively contribute to the growth of the fitted furniture division.

About You

We are looking for someone who is commercially driven, confident speaking with customers and motivated by generating sales.

Ideally, you will have previous experience within furniture sales or a related interiors/home improvement environment, although candidates from other transferable sectors will also be considered.

You may currently be working in areas such as:

• Fitted furniture / fitted wardrobes
• Kitchens & bedrooms
• Furniture sales
• Interior design / interiors
• Construction or property
• Home improvements
• Joinery
• Building products / materials
• Bathrooms or other specification-led products
• Architectural products
• Windows, doors or similar residential/commercial products

Most importantly, you will be confident on the phone, commercially minded and persistent without being pushy. You will enjoy turning an initial enquiry into a genuine sales opportunity.

The Ideal Candidate Will Have

• Previous experience in an internal sales, telesales, business development or customer-facing sales role.
• Experience selling furniture, interiors, construction products or another specification-led product is highly desirable.
• Excellent telephone and communication skills.
• The ability to quickly understand customer requirements and identify genuine sales opportunities.
• Strong follow-up skills and a proactive approach to lead generation.
• Good organisation and the ability to manage multiple enquiries simultaneously.
• A confident, professional and personable manner.
• Strong attention to detail.
• Good IT and CRM skills.
• A genuine desire to achieve and exceed sales targets.
• The ability to work effectively as part of a small, growing team.