Social Media Officer

Charity People is delighted to be partnering with Into Film to recruit for their next Social Media Officer.

Into Film is the UK's leading charity for film in education and the community, providing screen industry careers information and advice, supporting young filmmakers, and bringing the power of moving image storytelling into classroom teaching.

Social Media Officer

Contract: Permanent position
Salary: £30,400 per annum
Location: Hybrid role with minimum one day per week based at the charity office in either London, Cardiff, Belfast, Edinburgh and Salford
Hours: Full-time, 35 hours per week
Closing date for applications: 9am on Friday 19th June
Interviews: Interviews will be held remotely week commencing 29th June

Core responsibilities within your role will be to:

• Lead on planning, creation and execution of content and campaigns for all Into Film social media channels, to include editorial content, case studies and photography
• Work closely with the Heads of Programmes and the Head of Marketing and Communications to promote Into Film's offer to educators across Into Film social media channels
• Support with development and implementation of Into Film's social strategy in accordance with strategic objectives, including development of new educator-facing channels where required
• Work to ensure all digital content adheres to organisational brand guidelines, tone of voice and accessibility standards
• Develop relationships and liaise with internal teams and external partners to gather content, case studies and user stories for digital channels, as well as key social education influencers
• Manage all responses to content posted to Into Film social media channels, ensuring timely replies and issue escalation
• Manage paid advertising across Into Film social media channels, including scheduling, budget tracking and reporting
• Implement and manage agreed mechanisms for monitoring and evaluation, gathering analytics and reporting across Into Film social media channels for internal reports, including to the Executive team and the Board
• Support colleagues to manage regional social media account
• Manage photography for the organisation
• Contribute editorial content for the Into Film website, planning and creating engaging, SEO-optimised copy

If you're passionate about inspiring and supporting young people to learn, and to realise their creative, cultural and career aspirations through film and the moving image, we'd love to hear from you.

Key experience and skills we're looking for is as follows:

• Experience of managing corporate-facing social media channels, including planning, monitoring and evaluation
• Excellent understanding of social media engagement and how to optimise content for a target audience.
• Experience of creating visual and moving image content tailored for a particular audience, preferably with experience of design software such as Canva
• Experience of using social media management tools to schedule activity and manage reporting
• Knowledge of social media metrics and how to use them in reporting
• Experience in paid targeted social media advertising
• Experience in growing an audience on social media channels for a corporate audience
• Experience in meeting deadlines and being able to respond effectively to social media requests
• Familiarity with Microsoft Office 365.

We're particularly interested to receive applications from candidates who have the below, although this is not essential:

• A digital marketing qualification
• A love and knowledge of film
• Experience of working in the education sector

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. Alice can be reached by applying to the job.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.